Posts Tagged ‘distribution service’

Market in an Hour a Week with Web 2.0 Technology

Monday, February 15th, 2010

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Startup is an interesting phase of business creation. During the startup phase you tend to worry about how to direct customers and spread the word about what you offer. You begin to second-guess your marketing strategy and wonder if you’ve made the right decisions.

Online marketing techniques must include web 2.0 or you’re going to fall behind on all of your marketing. Web 2.0 includes a variety of marketing possibilities including several online forums, groups, blogs and communities. Facebook, MySpace and Twitter are a few of the most-used web 2.0 platforms in marketing today.

Article Marketing

Marketing a website with articles is a process in which articles are written and published to several different directories, websites and blogs. Thanks to the number of backlinks, increase in traffic and page rank, marketers quickly realize the effectiveness of article marketing.

How do article marketers utilize web 2.0 technology? It’s quite simple really. They write articles, publish them, and then share links with people on their friends list.

Article Marketing Automation

The days of submitting a single piece to hundreds of publishers is at an end. Distribution services allow you the freedom to focus on other aspects of your business while they distribute articles for you.

Hundreds, sometimes thousands, of publishers receive each article distributed by a distribution service. Articles are used as the publisher sees fit. Each publisher has the option to allow syndication from their directory as long as the author resource box remains intact.

Web 2.0 Technology

Web 2.0 is all about connecting with your target audience through the use of social networks. The more easily you can get your content in front of your target audience, the more successful your article marketing strategy will be.

Article Marketing Strategy

Many people don’t understand what comprises an article marketing strategy. In short, articles, distribution and social networks are the three key elements.

Articles must consist of quality information that your target audience needs to see. Educate your target reader on the intricacies of your product or service. Use article marketing as a way to promote sales and other promotions throughout the year.

Distribution services charge a small fee but are well worth the investment. Their review process ensures that every piece you submit is well-written and passes the requirements of each of their publishers. Publishers who receive content from a distribution service know they can expect the best.

Social networks allow you to put links directly to your content and website in front of your target audience. Even better, they let you put those links directly in front of people who are already interested. Interested readers learn from your article and begin to develop a relationship of trust with you.

Trust is an essential part of the consumer-business relationship. Terms like “Brands You Trust” didn’t just develop out of thin air. As people began buying certain products that worked well for them, those products became staples in most households. Products become popular because people trust them.

Social networking gives every entrepreneur the opportunity to build a relationship of trust with their customer base. Customers may contact the company at any time via the Internet. This form of free, any-time customer support offers an incredible opportunity to pass along valuable information and make more sales.

To your success,

Carol Palmatier

About the Author: Carol Palmatier is a freelance consultant offering internet marketing advice to businesses and non-profits. Article marketing is the best way to build backlinks, traffic and expert status, and she recommends Content Crooner for article distribution. Why? Because it works!

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

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Posted in Article Distribution, Article Distribution Service, Article Marketing Automation | No Comments »

Automate Your Article Distribution Process

Saturday, January 16th, 2010

Article marketing automation isn’t nearly as complicated as it may sound. Distribution services provide a hands-free alternative to pay per piece distribution. Articles are submitted to an almost unlimited number of publishers over time. In fact, they never stop being published unless you request a specific timeframe.

Quality content never ages. Write as much content as possible during slow periods and set them to be distributed in the future. Some distribution services allow authors to set distribution up to 5 years in advance.

Article Distribution

Distribution is the second to last step in an article marketing campaign. Article marketers have two options: manual or automated distribution. Manual submission is very time consuming and doesn’t reach a very wide audience.

Automated distribution services that publish to a wide range of ezines and directories provide much more than just circulation. They offer tidbits of information to help improve your writing skills. Their goal is to help get you published by as many publishers as possible. Professional editors review your content shortly after submission and offer valuable advice if the piece does not meet all publishing guidelines.

Article Marketing Automation

The process of article marketing automation is not expensive and is worth the minimal cost. The distribution service holds your article in a database and submits it for consideration by every publisher who requests it. All existing and future publishers have access to every piece you publish.

Most distribution services boast a very large number of publishers that receive content from them. More publishers sign up every year. New publishers will receive every article currently in the database.

Thousands of Publishers

The word “thousands” may seem like an exaggeration but in reality it is not. Consider for a moment the billions of websites online today. Being published by a few thousand is very few in comparison. The goal is deep and wide distribution.

Directories are growing in number as more people join affiliate programs and begin marketing with articles. Manual submission to 10,000 publishers simply isn’t feasible, even with software available today. Article marketing automation allows you to submit once and be published thousands of times.

Distribution companies often disclose their list of publishers to entice article marketers to purchase their service. One thing marketers must keep in mind is the fact that not all publishers will use every piece you submit. They will receive each one, but whether they publish it or delete it is entirely up to each individual publisher.

Deep and Wide Distribution on Auto Pilot

The best articles will never be enjoyed by your target readers if they are never distributed. Distribution services provide an incredible service for a minimal charge. Wide publication guarantees that your content is seen by as many people as possible. Deep publication is more targeted and based on niche categories.

One single submission can create several hundred backlinks within a few days. Backlinks are one of the many ways search engines rank websites. Page rank is extremely important to the success of any online business.

To your success,

Carol Palmatier

About the Author: Carol Palmatier is a freelance consultant offering internet marketing advice to businesses and non-profits. Article marketing is the best way to build backlinks, traffic and expert status, and she recommends Content Crooner for article distribution. Why? Because it works!

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

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Posted in Article Distribution, Article Marketing Automation | No Comments »

Article Marketing Automation Makes Distribution a Breeze

Friday, January 15th, 2010

Article marketers agree that article marketing automation processes available today simplify their marketing campaign. Article distribution services make it possible to work anywhere, submit as many or as few as you like, and stay organized. One single submission creates several hundred backlinks.

Publishers who receive free articles from article distribution services may use your content to their own advantage. Your author resource box must remain intact. Each piece you submit has the potential to build your readership, increase traffic, increase your page rank and increase profits.

Any Time, Any Place

Article marketers work on their own schedule. They often work out of the comfort of their own home. A flexible schedule often leads to a more comprehensive marketing campaign.

Article marketers do not require an office space. Submit your content from anywhere. All you need is a computer and internet access.

Live your dream life traveling the globe while marketing from the beach or a high rise. Options are limitless once you create a steady stream of content and income. Affiliate marketers have the ability to promote the products and services of affiliate merchants. This hands-off business model allows them to build a steady income and never touch a product.

New Publishers Open New Opportunities

New publishers get all articles. Publishers who sign up to receive content from a distribution service receive everything that has been submitted since the service began operations. Author accounts must remain in good standing to be submitted to new publishers over time.

Article distribution services provide content to a wide variety of entrepreneurs. All submitted articles may be used in any way by those who receive them. The only stipulation is that the author information remains intact to avoid plagiarism.

Blogs: Blogging is a very effective way to promote affiliate sales. Search engines love blogs because they’re always keyword rich and growing in content. The more content a blog has, the more easily consumers may find it while searching search engines. Many bloggers receive content from a distribution service.

Newsletters: Content distributed by a service is the easiest way to get fresh, new information to send to subscribers of a newsletter. New content is submitted to distribution sites on a daily basis. Each piece may be picked up and published in newsletters.

Website Content: Webmasters are always on the lookout for high quality content for websites. Submissions to distribution services may be published as website content as long as the author information remains intact.

Directories: Article directories are full of informative content written by professionals who know their products and services. Submit content, have it reviewed by professional editors then submitted to thousands of potential publishers.

Automate Your Article Marketing Campaign

Simplify your marketing campaign to three easy steps: write, submit and track. Write one article, submit it one time and track it as it is published by hundreds of publishers within days. Further simplify your campaign by hiring a writing service.

Article marketing automation gives the entrepreneur or the marketing director more time to focus on more important things. Other aspects of marketing still require as much time and effort as ever. The ability to automate your article marketing campaign offers the opportunity to focus more intently on other marketing ventures.

To your success,

Carol Palmatier

About the Author: Carol Palmatier is a freelance consultant offering internet marketing advice to businesses and non-profits. Article marketing is the best way to build backlinks, traffic and expert status, and she recommends Content Crooner for article distribution. Why? Because it works!

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

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Posted in Article Distribution, Article Marketing Automation | No Comments »