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No matter how good your product, it really is not enough. The products people are most likely to buy are those that are marketed the best or the most. In other words, if you want to make more money from your products or services, then you need to market.

The problem is, what’s the best way to do that? The truth is that the best way is the one that you’ll do. Although article marketing is certainly not the easiest, it is one of the simplest ways to market your business, especially online.

There are plenty of reasons too. First, article marketing doesn’t cost you anything to do except some time. As you get better at it, it will take you a lot less time. The more you write, the faster you will get, and the easier it will be for you to market online.

Another factor to consider here is that as you write and publish more articles, you will gain momentum in your article writing. As time goes on, you will have to write and publish less and less. Articles you wrote years ago, as long as they are timeless, will continue to drive traffic to your web sites.

Also, if readers enjoy your articles, you will build a loyal following. These will be people who will buy your products or services, as well as want to read your articles every time they come out.

The traffic that you get is targeted. Only those who visit your web sites are interested in what you have to sell. It’s not like a lot of techniques like email marketing where you may or may not be sending your message to those who aren’t interested and who will never buy.

In other words, your target market is built in. You don’t have to figure it out.

For example, if you are selling Internet marketing ebooks, the only people who will visit your sites are small business owners who want to learn Internet marketing.

You don’t have to worry that you are attracting those who aren’t interested in your products or services. Instead, you can focus on offering good information to target your market and drive traffic to your web site.

As long as the information offered in your articles is good, then your articles will continue to market for you for years. All it takes is one good article to unleash a viral marketing virus, and others will send your article all over the Internet.

You also have the option of recycling your content. If your article idea is large enough, you may be able to create an ebook, book, videos, or some other type of product.

Another idea is to load up an autoresponder with all of your articles so publishers or readers may sign up to receive them. This will help you build a list.

Articles are also good for helping your build your search engine optimization strategy by creating search engine optimization campaigns, as well as building backlinks to your web site.

Regardless of how you choose to use your articles, once you learn how to write them, article marketing is an Internet marketing technique that will continue to drive traffic and sales for your sites for years to come.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His Professional Writing Service provides quality content for article marketing automation programs .

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

Article marketing is one of the simplest ways to double or even triple your income. An additional bonus is that it is a way for you to market your business for free using a completely free Internet marketing technique.

Articles allow you increase the value of your products by giving your potential customers additional information about you and your business. That’s why it’s absolutely crucial that you spend your article marketing time writing about topics that are directly related to your products or services.

So how does article marketing work?

First, you write articles related to your products or services. Next, you submit them to the top article directories on the Internet. Finally, submit to article directories related to your topic. The more article directories you submit to, the more backlinks you will get. This will allow you to raise your rankings in the search engines.

The other part of this is that the more article directories you submit to, the more opportunities you have to connect with those who are interested in what you have to sell.

How will article marketing boost my traffic and income?

As I mentioned before, article marketing allows you to add value to your products or services. It also allows you to send targeted traffic to your web sites. The reason is that if you are offering the solution to their problem that readers are looking for, they will click through the link in your resource box.

Your articles are also available for reprint on the web sites of other web site owners. This allows you to syndicate your content and further widen the reach to the market that is available to you. The more of your potential customers you can reach, the more opportunities you have to connect with them.

Backlinks are also an important aspect of article marketing. Through the links you receive from the article directories help you raise your rankings in the search engines.

The more articles you publish, the more credibility you build for your business. The more information you make available for your potential customers the easier you make it for your potential customers to make a decision about buying from you.

An additional added benefit of article marketing is that if enough readers like your articles, they may go viral. If your article goes viral, it could end up being read thousands, possibly millions of times and build a loyal following of those who want to buy from you.

Don’t forget that the more articles you write, the more opportunities you have to build credibility for your business. Credibility online is priceless. Without credibility, you will have a tough time getting others to buy your products or services. Once you get readers to your web sites, then you can focus on building a relationship with your visitors.

How many articles do I need to write before I see traffic?

There really is no specific number. The most important thing to do is to make sure that you are consistent in your article marketing campaign. Whether it’s one article at a time or 100, send out articles regularly. You’ll keep yourself in front of potential customers and spread your influence all over the Internet. Ultimately this is the key to more traffic and more sales.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His Professional Writing Service provides quality content for article marketing automation programs .

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

If you want to find out what’s really popular online, all you have to do is visit one of the top search engines like Google, Yahoo, or MSN. All of these sites have a place where they will tell you what the most popular trends are online. They will also offer keyword lists to tell you what your readers are really searching for.

This is valuable information for you in your business because it will help you determine what keywords you use when you optimize your web sites for the search engines. It will also help you decide what keywords to use when you create your article marketing campaigns.

There are so many reasons you want to use article marketing to promote your business. Although it takes a little time to formulate a good article marketing campaign, as long as you are consistent, you will continue to drive traffic to your web sites for years.

Here are four benefits that article marketing will give you and your business:

1. It’s absolutely free.

Although I would highly recommend you invest a little money in good submission tools, if you have a text editor like Notepad on your computer, it’s really all you need. Once you start writing articles, you can buy all of the other bells and whistles available to help you when writing articles.

If you prefer using word processing software, all you have to do is download a copy of Open Office. It’s free, and it works the same as Microsoft Word. Just remember that if you use word processing software, you want to make sure you export your article as text so you don’t have any weird characters in your article. This will destroy the layout and make your article hard to read.

2. You’ll start getting traffic from the search engines without any effort on your part.

There are several ways you can do this. First, you want to submit to the top article directories. When you submit your articles to these sites, your article will be indexed quickly and will start showing up in the search engines.

Next, the search engines will follow your link back to your web site, and they will index your web site.

3. Build backlinks to your web site automatically.

Backlinks are one of the most important strategies you can incorporate in your search engine marketing strategy. It is also a side benefit of article marketing.

When you submit your articles to the article directories, most article directories will give you a link pointing back to your web site. This is like a vote in the search engines from the other site to yours. In other words, your site will rank higher because the sites linking to you are “endorsing” you.

4. Build your credibility and reputation online.

Article marketing works on the “give before you get” principle. You are giving your readers a sample of your products, as well as adding value to your products by providing more information about what you do.

Article marketing also allows you to connect with your readers by giving them more information about you and your business. Most surfers on the Internet don’t want to be sold to. They are looking for information.

This is your opportunity for you to provide information. This information will allow you to connect with readers. When they trust you, they are more likely to buy from you. Although there are many reasons to use article marketing in your business, these four reasons will help you get more traffic, more sales, and keep your readers and customers coming back for more.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His Professional Writing Service provides quality content for article marketing automation programs .

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

When Jeff first lost his job, he searched for a new job for over a year. When he finally decided to give up, he jumped on the Internet thinking he might be able to pick up a few dollars from a home business. He decided to try article writing even though he wasn’t a writer. After all, he had read that it didn’t take talent to learn to write articles. It was more about learning a few skills. A year later, Jeff is making a six figure income.

Christine wasn’t so lucky. She too lost her job as an engineer. Most of her time had been spent writing documentation for software. She thought that since she spent all of her time writing, maybe a career online as an article writer would be an easy fit. Christine learned the hard way that it takes more than just the ability to write.

What made the difference?

First, when Jeff jumped online, he realized that he didn’t know the first thing about writing articles, product research, or building a web site. So, Jeff decided to learn.

He did his homework and found a course that would teach him how to build basic web sites he could promote. Since he was using one of the many free web site hosts online, he didn’t need to spend any money. He just spent time finding products to promote and then developing article marketing campaigns to promote those products. Once he created a successful campaign, he started another. He chose topics he knew about and found the appropriate products to sell.

Christine jumped online and just started writing. After all, all she had to do was write 300 – 400 word articles. The problem was Christine didn’t have a web site. She wrote about too many different topics, mainly whatever interested her at the moment. A lack of focus, and not developing the necessary skills sabotaged her efforts. At the end of a year, she had plenty of published articles, but she wasn’t making any money.

Had Christine been serious about wanting to make money from article marketing, the first thing she needed to do was decide what she didn’t know about article marketing and then learn whatever skills she needed to get the job done.

She needed to choose topics she had an interest in, she knew something about, and that she wanted to write about. A little time spent doing her homework would have saved her a lot of time and effort.

The secret to successful article marketing is this: decide what you want to do and then stay focused doing it. Write good articles and submit them to as many places as possible. Be consistent, and you will make the sale.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His Professional Writing Service provides quality content for article marketing automation programs .

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

Are your article marketing campaigns as successful as you want them to be? If not, then you may want to take this quiz.

This quiz will show you how to effectively promote even if you don’t have a product of your own. You’ll also learn why you need a dedicated article marketing strategy, how article titles will make your campaigns more effective, and how to optimize your articles for the search engines.

1. If you don’t have a product of your own, you can promote affiliate products. Article marketing will allow you to:

a. Add value to the product
b. generate a lot of traffic, but it’s not targeted
c. make you look better than the merchant
d. allow you to make sales on all of the merchants’ products

A. If you are an affiliate, and you are using articles to promote affiliate products, articles add value to the product because it gives readers more information. It also allows you to differentiate yourself from other affiliates. By offering readers more than other affiliates (your competitors), you have a better chance of making the sale.

2. A dedicated article marketing strategy will allow you to:

a. submit to as many article directories as possible
b. drive more traffic to your web site
c. submit consistently to drive traffic
d. add value to your products

B. The more articles you have in circulation, the more opportunities you have to connect with your target market. It also allows you to build credibility for your business, as well as add value to your products. More articles simply means more traffic and more chances to make the sale.

3. Creating an interesting article title will help you:

a. syndicate your article
b. get your article published
c. make readers want to read your resource box
d. get readers to click on your article and read it

D. Your article is no good if no one reads it. Craft an interesting title that makes readers want to read your article. Get the click. Once you get them to read your article, then give them a compelling reason to click your resource box. Get the click. It’s the key to traffic and sales.

4. The easiest way to optimize your article for the search engines is to:

a. Use black hat search engine optimization techniques
b. Use white hat search engine optimization techniques
c. Include your keywords in the title and article body
d. submit to only a few directories to get backlinks

C. Your keywords tell the search engines what your article is about By correctly classifying your article, it will show up in the searches when it is supposed to.

Black hat SEO will get you in trouble. There are many ways to use white hat SEO. Submitting to directories helps you get backlinks. If they are high traffic directories, then you will get more traffic.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His Professional Writing Service provides quality content for article marketing automation programs .

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

Article marketing is the most effective way I know to market online. Not only will it help you build value into your products, but it’s also a great way to build backlinks to your web site, as well as incorporate a complete search engine optimization strategy.

However, many writers never get all of the benefits of article marketing from their campaigns. Here are four mistakes you may be making and how to correct them:

1. You don’t have a product, or you have a product no one wants.

You don’t need a product to make money online. Simply join affiliate programs and promote someone else’s products.

The key here is to do your research. First, decide what you are interested in. You will be writing articles about your topic so you want to make sure you know your topic and have an interest in it.

Make sure there is a market for your interest. Then, create a basic web site to drive traffic to. Start writing articles on your topic and drive traffic to your site.

2. Your article marketing isn’t as effective as it could be because you are trying to do too many marketing techniques at once.

The most effective Internet marketing techniques are the ones you will do. That means you need to be consistent in your marketing, i.e. do it on a regular basis. Provided you are learning from your mistakes, you will get better with time and your marketing will become more effective.

The most techniques you’ll be able to do effectively at any given time are three. The beauty of article marketing is that you can combine it with other techniques like search engine optimization, saving you time. You can also convert your articles to PDFs and give them away as free reports.

Focus on article marketing as your primary marketing strategy. Learn how to do it effectively both from a writing and marketing stand point. You’ll get more traffic and sales that way.

3. You’re leaving traffic on the table because you’re not combining article marketing with search engine optimization.

Combining these two techniques together is really very simple. First, you want to include your keywords in your title and articles. Don’t go crazy adding your keywords to your article. You want your article to make sense. Just include them several times throughout the article.

Submit to as many article directories as possible as this will help you get a lot of backlinks. This includes both general article directories and topical directories. Also, submit to all of the top article directories to help with page rank.

4. You haven’t learned to craft an effective resource box so no one clicks through.

You include all kinds of irrelevant information in your resource box like what your hobbies are, how many children you have, how long you’ve been married. I hate to hurt your feelings, but those who are reading your articles don’t care. They want to know what’s in it for them.

Offer them additional information at your site so they click through. A free premium is always good, and if you’re building a list, even better.

If you want to make more money from your articles, then avoid making these mistakes. You’ll improve your bottom line very quickly.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His Professional Writing Service provides quality content for article marketing automation programs .

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

There are many ways to make money from article marketing. In fact, you don’t even need a product, a web site, or even a list to make money. Once you learn how to write a basic article, the rest is easy.

Below are some of the common questions I get about article marketing:

1. I want to make some fast money online, but I don’t have a product. What do I do?

The beauty of article marketing is that it adds value to any product you promote. It also generates a lot of targeted traffic.

As I mentioned before, you don’t need a product, web site, or even a list. There are millions of affiliate products available on the Internet. All you have to do is choose one of those.

Create a basic web site. There are plenty of sites on the Internet that offer free web site hosting, and you can use these sites to create a basic web site until you can afford something better.

Do your research. Select a product. Write an article. Send the traffic to your free site.

2. I’ve been using article marketing for awhile now, but it’s not as effective as I expected. How can I make it more effective?

First, you want to make it your dedicated marketing strategy. What I mean by this is make it your only marketing strategy for awhile. Write as many articles as you can. Submit to as many article directories as you have time for.

Also, submit your articles consistently. This means that you want articles going out all of the time. A submission service that allows you to schedule your articles will help you do this. The point is, the more you do it, the more traffic you will get.

You may also want to consider the quality of your articles as well as your resource box. Are your articles something people are interested in reading. Do they solve a problem? Is your resource box relevant? Don’t waste your time telling others your life story. You want them to click on your link and go to your site, period.

3. How can I make my article marketing campaigns more effective without doing any extra work?

First, make sure your title is interesting. Readers are more likely to click and read your article if you offer some type of benefit.

Next, create a resource box that makes them want to click on your link. Give them a reason to visit their site. More information is always good, and a product that solves their problems is also an incentive.

Add your keywords to your title and throughout your article. This will help you with search engine optimization.

Again, consider an article submission service to help you automate your submissions as much as possible. This will also give you more time to write. Focus on writing.

4. What’s the easiest way to optimize my articles for the search engines?

I mentioned this one before, but I’ll repeat it here: include your keywords in your title and article. Submit to high page rank article directories. This will help your article rank higher in the search engines.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His Professional Writing Service provides quality content for article marketing automation programs .

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

If you want to learn about how to make more money from article marketing then read this article all the way to the end. Specifically, I’ll cover how to promote affiliate products, why you need to make it a dedicated marketing strategy, and concentrate on how to create article titles that get the click. After you’re done with this article you should be able to get more traffic and more sales.

If you want to make more money from your business, promoting affiliate products is vital. Affiliate products allow you to add additional streams of income to your business without having to take the time to create more products. By using article marketing to drive traffic to your web site, you’ll increase your profits while still increasing your traffic. And that brings us to why you need to make article marketing a dedicated marketing strategy for your business.

The reason you want to make article marketing a dedicated marketing strategy is because article marketing gains momentum. The more articles you write and promote, the more traffic and sales you will get. If you are list building, eventually you will build a following of dedicated readers and customers who will want the products you create. Then generating more money from your business becomes much simpler. In fact, it can become as simple as sending out an email.

To get the most from your article marketing, submit as many articles as possible to as many article directories as possible. You want to submit consistently to drive traffic. It’s better to have one article a day going out than 10 once a month. Keep your business in front of your target market. Show them you can solve their problems. You also want to show your visitors that they can trust you, that you’re not just there to grab their money and run.

Credibility can often be the most difficult part of getting others to buy your products or services. Because article marketing allows you to add value to your products, developing credibility is much easier to do.

Finally, you want to concentrate on creating article titles that get the click. In fact, you need to spend most of your article writing time working on your title. The reason is that readers are more likely to read the article if the title is interesting.

This doesn’t mean that your content shouldn’t be interesting. It just means that you have to give your readers a reason to want to read your article. An interesting title that attracts attention will do this.

If readers click on your article and then read the article, they are more likely to click through the resource box to your web site. The more clicks you get, the more chances you have to make the sale.

There are many ways to make more money from article marketing. You just have to use your imagination. The easiest ways though are to promote affiliate products, make article marketing your dedicated marketing strategy and concentrate on creating article titles that get the click. Use these tips and you’ll get more traffic and more sales.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His Professional Writing Service provides quality content for article marketing automation programs .

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”