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Posts Tagged ‘Article Distribution Service’

How to Make Viral Marketing Work for Your Business

May 10, 2010
 - by Andrew Rossillo

2 Comments

latest by Boost Your Net W...

Creative Commons License photo credit: llamnudds
One of the most potent forms of marketing today is viral marketing. Viral marketing is the build up of potential energy through one or more channels which then converts into kinetic energy. Once that conversion takes place your marketing uses that energy to spread rampantly throughout the Web. How do you promote ...

Business Is Always Personal—How to Sell to Strangers

May 3, 2010
 - by Andrew Rossillo

1 Comment

latest by Focus Groups for...

Whether you own a brick-and-mortar store or run a website in which you will never meet your clients, business is always personal. Submitting articles about your company and services grants people an intimate view into how you can help them. It’s very simple—would you prefer to buy from a company you know more or less about? Since people are more likely to buy from people they know or through referrals, you need to transcend the stranger threshold. Ultimately, the Web is ...

Comprehensive Marketing Prepares Your Clients for a Purchase

Apr 23, 2010
 - by Andrew Rossillo

No Comments

-Monuments- Creative Commons License photo credit: Vít Hassan
As much as you’d like for your prospects to be born ready to buy your product or service that’s not always the case. Whether it’s a $5 e-book or $5,000 dollar business consultation service, prospects need to be massaged into the right mindset to buy. Where advertising relies on a much ...

Your Prospects Will Buy More Often When They’re Part of a Community

Apr 16, 2010
 - by Andrew Rossillo

No Comments

Shamrock Fest 2010 Creative Commons License photo credit: brandonwu
Businesses must always be on the lookout for opportunities to create a community for their prospects and current clients. Anything you can do to promote a comprehensive value-based sales environment will significantly improve your chances for success. Online forums create a microcosm of useful information, opportunities to address ...

Set Your Marketing into Perpetual Motion and Generate Steady Leads

Apr 7, 2010
 - by Andrew Rossillo

No Comments

IMG_1642 Creative Commons License photo credit: Renato C Cunha
Can you afford to employ a sales force around the clock? If you could, you’d probably be retired. However, sales are what fuel your business, so how can you afford to support a sales presence around the clock? You may be thinking that your website is ...

Hitting Hot Buttons on the Head Is Key to Selling More

Apr 6, 2010
 - by Andrew Rossillo

No Comments

Buttons We mean the other kind of buttons! Creative Commons License photo credit: ahisgett
Marketing plans often fall short of their goal because they failed to zero in on their prospects’ hot buttons. Your marketing plan must establish finite targets before you launch your campaign. Get a lock on the factors that trigger emotional responses from your prospects and ...

Are you failing to convert confused prospects to clear-minded clients?

Apr 5, 2010
 - by Andrew Rossillo

2 Comments

latest by financial aid fo...

which way? Creative Commons License photo credit: aurevoirkatie
Classic sales tips dictate that a confused mind never buys. Prospects require a mind clear of doubt before they’ll reach for their wallet. Why purchase a product or service if you have any residual reservations about it? With the sheer quantity of services and products readily available on the Web ...

Add Value to Your Business Message with Article Marketing

Mar 15, 2010
 - by Andrew Rossillo

No Comments

Free Macro Chewy Cocolate Chip Cookies Creative Commons Creative Commons License photo credit: Pink Sherbet Photography
Other than saying yes to a cherub-faced Girl Scout selling tasty cookies, when was the last time you immediately agreed to a purchase? Heck, you probably still needed to look the list up ...

Catch a Whale of a Client with More Marketing Lines in the Water

Mar 12, 2010
 - by Andrew Rossillo

2 Comments

latest by Go Offline to Ge...

2006-07-05 Creative Commons License photo credit: Derek Purdy
Just as it is with a quality financial portfolio, diversity within your marketing plan is ideal. As a classic example of not putting all your eggs in one basket, diversifying your marketing plan protects your business from tanking if one of your main marketing efforts fails. With multiple marketing ...

Tracking Clicks in Your Article Distribution Campaign

Mar 8, 2010
 - by Mike

6 Comments

latest by Taylor Vogt

Smart marketing means tracking results. Now you can easily integrate Google Analytics into your article distribution efforts. This kind of data can be collected using the powerful “click tracking” features of Google Analytics.

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