Archive for the ‘Quality Article Distribution Service’ Category

Go Offline to Get More Business Online

Monday, July 12th, 2010

If you're new here, you may want to subscribe to our RSS feed. Thanks for visiting!

There certainly is an excellent variety of online marketing tools that can effectively drive traffic to your website and generate impressive sales. However, the offline world of marketing has almost been completely forgotten about by some companies. Even companies that conduct 100 percent of their business online can still greatly profit from incorporating offline methods in their business marketing campaign. Remember when we told you how putting more marketing lines in the water will help you catch a whale of a client? Employing the power of both offline and online marketing methods will sweeten your arsenal, giving you the fire power you need to blow the competition out of the water.

Build a Sales-boosting Bunker

Combining offline and online marketing will establish a lucrative symbiosis within your marketing—where all your marketing pieces strengthen each other (as opposed to marketing parasitism where one marketing piece simply feeds off the results created by your other marketing pieces).

You will create the most solid marketing campaign if you continuously execute a campaign that ties all of your marketing together. For example, if you’ve created a landing page for a specific product promotion, you can complement this by sending out mailers to your target audience, directing them to visit the landing page online. This combination of marketing can actually be really fun as it adopts the aura of a chess game, putting multiple elements into play through strategic maneuvers.

Sales-generating Seminars

Go public for increased exposure: Informational seminars put another marketing line in the water to attract big fish to your online efforts. Offer a free seminar that will help prospects build their businesses, live healthier lives, have more fun—the possibilities are endless. Just make sure to maintain an information-based approach and keep the sales speak out of it. Presenting a helpful seminar is sure to set you up as an authority!

This is also one of the best ways to simultaneously generate a large group of leads. Presenting a free seminar will make it obvious that your business is the real deal, so you won’t even have to actively pitch your actual business here. Make it very clear as to how they can get more information about your product or service (post your website URL everywhere throughout the room), and then let them come to you. And even if they don’t contact you, you now have their contact information from the seminar and can start email marketing to them or put them into your drip campaign. An easy way to get their contact information is to explain that you need it in order to send them the details about the seminar, such as time and place. Multiply the number in attendance by offering a free gift to anyone who brings 10 friends with them. (Use a simple three-step form: 1) Name, 2) e-mail and 3) Referred By.)

As if these reasons weren’t solid enough, you may also consider hosting a seminar in a vacation destination and writing it off as business expense…did we just write that?

Reduce, Reuse, Recycle Your Marketing

While it’s always a good idea to be as efficient as possible with your budget, reusing your marketing pieces in the wrong places could end up doing more harm than good. For example, many companies are unfamiliar with the issue of duplicate content on the Web (also referred to as dupe content by extra cool Web techies). Repeatedly posting the same content within your website or across platforms such as on your blogs could end up penalizing you in the search engines. Search engines pick this up as either a form of keyword stuffing or a fraudulent business plagiarizing other people’s content. (Use a professional article distribution service to submit mass articles in a search-engine-friendly manner.)

The good news is that you can reuse your current online articles as much as you would like offline. For example, you can print your online articles and send them out in direct response mailers to your leads. Providing helpful information in your mailers adds a great deal of value and helps establish why your business is the clear choice. Plus, adding an information-based piece in any marketing you do helps soften your sales approach, making it much more attractive than a standalone promotion. Due to a daily bombardment of advertising, people are naturally skeptical about these standalone promotions. When you provide something for free that people can use to make their lives better they’re much likelier to let their guard down and actively consider your offer.

To your success,
Andrew Rossillo

Andrew Rossillo is Content Crooner’s Marketing Blogger and Staff Writer. He’s ready to put his years of copywriting and online marketing experience to work for your business—he’ll help you get noticed!

Use Article Marketing Automation Plus Blogs and Social Media to Build Your Online Business

Friday, June 4th, 2010

It’s important, as an internet marketer, to have many irons in the fire to build your business. Relying on one tactic only limits the exposure you can gain for your business. Efficient marketers employ article distribution with article marketing automation, blogs, and social media to build their ventures.

Article Distribution with Article Marketing Automation

Widespread distribution of your writing is essential to building tons of backlinks. You want people with an affinity for your products linking back to your website. If you have no website, you want people linking back to the websites of affiliate programs you promote.

You need two things to facilitate this backlinking. The first is content of excellent quality that speaks to the needs of readers.

The second is premium distribution from a quality content distribution service. These two work in tandem to produce significant traffic for you.

Your articles must engage your readers with thoughtful insight that address subjects your niche finds interesting. Fluff content that offers nothing new to readers is not a characteristic of quality content writing. Therefore, it behooves you to do the necessary research to create information-rich content.

Next, you have to get your work to the most popular publishers on the Web. A top-notch article submission service does this cost-effectively for you.

They utilize their extensive distribution list to do this. This list contains the best publishers across numerous categories.

They also provide article marketing automation so you can schedule all your distribution ahead of time. This helps you manage your time better as an internet marketer. Quality writing and far reaching autopilot distribution are that one-two punch for article marketing success.

Blogs

Blogs are “right now” writing. They let you get the message out fast about your online business and products you offer.

If you don’t have a blog you could go to a provider this minute. In fact, in a few minutes you could have one up and running.

That means you could be engaging in a new promotional effort today for your business. It’s that new iron in the fire.

It can work in concert with your articles. If you write a new piece and it publishes, you can let your blog readers know about it immediately.

This is important because you drive traffic from your blog to your informative content. Your blog readers experience your quality content writing published by someone else. They then perceive you as an authoritative voice in your niche.

From your blog and your articles they link to your website. They have an interest in your articles and posts and decide to find out more about you. That’s the pre-sold traffic you need that converts to customers on your website.

Blogs are also great places to present quick product reviews and in-depth product reports. Imbedded in each of these types of posts are links to your website or affiliate program website. In addition, you can update your blog several times a week to keep your readers up-to-date on promotions and new products you’re offering.

Social Media

Diverse social media portals are extremely popular these days. You probably don’t have the time to use them all or even most of them. However, it does help your promotional efforts to use some of them on a regular basis.

Again, you can promote your writing through your social media accounts. An example is the content you submitted to a quality content distribution service.

Once they distribute your articles you can promote them through your social networking accounts. You do this via the user-friendly links from your author account that you have with the service.

As you engage in good discussions on social media sites, you can promote your business and articles. Only do this as a way to offer good advice and resources to others. Your goal is to help them secure the quality information they desire.

There’s nothing wrong with attaching your website or article link in a discussion. This is as an addendum to the quality comments you already put forth.

If you expound like a blatant commercial on a social media site you get the “spammer” label. It’s a signal to others to avoid you.

Be respectful, helpful, and full of useful information on social media sites. Engage in intelligent conversation with the needs of others in mind. It’s the way to build a good reputation and credibility as an online marketer.

Use article distribution with article marketing automation, blogs, and social media to grow your business faster. This multi-pronged approach, along with other strategies garners traffic for your website. Once that pre-sold traffic arrives, you can further the selling process and grow your income accordingly.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His service provides quality reviews for article marketing automation programs. Read review of Content Crooner.

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

Why Content Producers Need Article Marketing Automation and Other Features of a Good Service

Friday, May 28th, 2010

Writing content for widespread distribution on the Internet demands a plan for your writing. Knowing the needs of your target market ensures you create articles they crave.

Article distribution for securing significant backlinks demands a plan as well. That plan should include article marketing automation and other features a good service offers.

Many article submission sites exist on the Web. It’s your responsibility to choose the best service for your business. A premium service has certain features which give internet marketers good ROI for their investment.

Here are those features:

Article Marketing Automation

This is a mechanism to get your work out to your target market in a regular orderly fashion. You input your content set once; you then schedule when you want those pieces to go out to publishers. You schedule distribution for up to a year in advance.

This feature frees time up for other activities, including some R&R time away from your PC. There’s often much to do when it comes to online marketing. Anything that simplifies your operations so you’re not always working is something that’s beneficial.

Mobile Capabilities

A quality content distribution service only requires you having a password to get into their members area. Therefore, wherever you are, you can access their service via the Internet.

A good service doesn’t require you downloading and installing software. You can only engage in article submission from your home PC if they require you to download software.

Being able to submit your work from anywhere at any time is convenient. It’s a desirable option for busy internet marketers and writers who are always on the go. Any campaign your running doesn’t have to be on hold just because you’re traveling.

A Comprehensive Distribution List

When it comes to submitting, you want abundant choice in publishers. You create content on a host of topics suited to the different affiliate products you promote. You need publishers suited to each topic.

Having a limited list to submit too means some of your articles won’t be a good match for publishers. Certain articles you write may be highly specialized.

They only fit niche specialty publications with a select readership. A service with a significant publishers list will have these types of publications in their stable.

Unlimited Submission of Content for One Fee

This is an attractive feature, especially if you’re a prolific writer. A quality content distribution service charges writers’ one fee, once, for a subscription. They offer monthly, yearly, or lifetime subscription packages for an affordable one-time fee.

Paying per submission is a quick route to inflating your promotions budget. So is aligning yourself with a service that charges additional fees for going beyond their stipulated submission level.

These days, budgeting wisely for marketing is essential to surviving as a business. Unlimited submission means creating and submitting to your heart’s content without paying anything extra.

Quality Review Process

Your writing will only be better when another set of eyes gives it a look. A good service provides expert editors who understand what constitutes quality work.

They know what publishers require and what causes rejection of content. Knowing what not to do in writing is as important as knowing what to do.

An experienced editor offers advice and tips on the tone of your writing. They caution writers to avoid creating blatantly promotional pieces.

They know readers don’t want to read content that sounds like a late-night hyperactive TV commercial. People want useful information presented objectively and an editor shows writers how to achieve this goal.

Keeps Attuned to New Publishers

A good content distributor always knows “who’s who” in the online publishing world. They look for new players on the scene. When these players arrive, the service gets your previously submitted work to them.

That’s a service working behind-the-scenes for you while you engage in other activities. Your older content continues to reach new readers, without you having to do anything.

That’s distribution done right. It’s something that builds links back to your website consistently each month.

It takes the headache away of having to search out new publishers yourself. Remember, any time saved in performing distribution is time you have to do something else. Of course, that something else should always include more content production for future campaigns.

Utilize article distribution with article marketing automation and other features that a service offers. They facilitate the exposure you desire for your writing and your website links. This exposure leads to pre-sold traffic that is essential to building an online business with staying power.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His service provides quality reviews for article marketing automation programs. Read review of Content Crooner.

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

How Article Marketing Automation and Other Initiatives Grow Your Cyber Venture

Friday, May 21st, 2010

In internet marketing, the riches go to those who engage in consistent effort to grow their businesses. The get-rich-quick schemes are exactly what they purport to be, schemes.

Building your cyber venture, promoting affiliate or other products, means hard work on different initiatives. Working on article distribution with article marketing automation, and other web initiatives, does pay dividends.

Autopilot Distribution of Your Content While You Sleep

That sounds good doesn’t it? It’s not a pipe dream, in fact, it’s something serious internet marketers engage in all the time. Why do they? They do so because they understand there are only so many hours weekly for accomplishing marketing goals.

The best online entrepreneurs perform multiple marketing duties. They don’t rely on just one avenue for promoting their products and services. They write for blogs, websites, and for their email campaigns.

They write advertisements and engage in submitting their links to directories. They also make videos and contribute to social forums. Therefore, they can’t spend all their time distributing articles to different publishers.

Through the article marketing automation tool from a quality content distribution service, they save time. They schedule distribution of their quality content upfront.

While they sleep, or do other work, their articles go out to Web publishers like clockwork. It’s automatic, and set to build their income even when they’re not actually working.

Unique Banner Creation and Ad Writing

Whether you promote your own products or products from affiliate programs, you want to be unique. This ensures you stand out from your business competition.

Banner creation programs exist whereby you create banners suited to your particular business. Your banners don’t have to look like the other affiliate banners a host of affiliates use.

In addition, writing your own ads accomplishes the same goal. Focus your ad writing using your own voice and style. Match this to your blog and website content.

In this way, you project a unified voice and message to your niche. This presents you as a professional with a clear message to your intended audience.

Create an Informative Monthly Newsletter

You’re already a quality content producer and distribute your articles to your niche. Why not write a monthly newsletter to distribute to them as well.

It doesn’t have to be the size of a Shakespearean play. In fact, a couple of pages are sufficient.

Send out this newsletter and include links to your website or affiliate sites. Don’t make the newsletter one giant commercial, though.

Make your newsletter writing as informative as your article writing. You still have to offer useful information to your readers, no matter the platform you’re using.

Your newsletter can include detailed specs on an affiliate product along with product comparison reviews. It can include updates on product upgrades.

It’s good to have a few short pieces promoting nothing. These are informational pieces on topics related to your products but not actively promoting them.

Blog Commentary

Let people know about your cyber venture through making comments on blogs. Browse blog directories to find blogs of your niche. Check these blogs out by reading the various posts that reside on them.

After perusing and reading, comment on some posts. Be respectful and offer top-notch advice, tips, and resources. Include an affiliate or other link in your post.

Give insightful, informative comments that truly seek to contribute intelligently to the blog conversation. When people believe you are trying to help them they often link back to you.

Who knows, you may glean some useful information yourself from someone’s blog. It may be information that you can apply to your online business. Therefore, blog surfing can work for you in two ways.

Devote Some Time to Your Downline

Your cyber venture may include being a leader of other affiliate marketers. Set aside time each month to help them build their incomes. You contribute to your own success when you do this consistently.

You enjoy when others offer helpful advice. Maybe an editor at an article submission service helped you become a better content producer. Their tips paid off and you are benefitting from the increased pre-sold traffic heading your way.

You can offer helpful advice to your downline. This builds your reputation with them so they work harder for themselves and by extension you. Together, you both grow your incomes and develop a relationship of mutual respect as you do.

Make consistent effort in the above initiatives part of your monthly online business routine. Using article distribution with article marketing automation, in tandem with other tools, helps build traffic and income. It’s a way to get your cyber venture on a solid foundation for continued growth.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His service provides quality reviews for article marketing automation programs. Read review of Content Crooner.

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

Article Marketing Automation and Other Tactics to Build Your Ecommerce Business

Friday, May 14th, 2010

Today, running an Ecommerce business involves employing excellent tactics for gaining exposure. Whether you market products or services, you need to let others know you’re doing so. In the competitive cyber landscape, article distribution with article marketing automation and other tactics builds Ecommerce businesses.

Writing articles on topics related to products and services you offer is a quick route to website exposure. In addition, it’s a great way to build credibility as an online businessperson. People tend to buy products and services from those they trust. Your content is a tool for building trust.

Informative pieces that address your niche market’s concerns go a long way to branding you as reputable. Your readers don’t view you as someone just hankering to “make the sale.” They view you as someone truly trying to help them and who is an authority in their field.

The fact that you have quality products and services along with this information is an added bonus. However, they won’t even begin to look at these until they know they can trust you and your recommendations. That’s why excellence as a content producer is of prime importance.

Of course, you have to make sure your writing reaches a significant portion of your target market. You accomplish this through utilizing the resources of a quality content distribution service. The best service offers autopilot distribution through article marketing automation.

First, you input your content once. This is that article set, chock full of information on topics your target market enjoys. You set up when you want these to go out everywhere, to the Web’s top publishers. You set up distribution for weeks, months, and even up to one year in advance.

Your job is complete, at least as it applies to distribution for this campaign. You move on to something else. The quality content distribution service moves on to getting your work “down the road” to publishers with significant readerships. The result is relevant, highly targeted traffic linking back from your pieces to your website.

That’s your distribution tactic in full swing. Here are a few other tactics you can try to build your Ecommerce business:

Write a Detailed Report on a Hot Topic Related to Your Products and Services

Consumers crave rich information on topics that currently hold their interest. Do some market research to find out what your target market is talking about regularly. You can check various social sites to see what the latest buzz is in your niche.

Next, do some research on one of these topics. Dig down deep to secure information that’s not run-of-the-mill. You want to present new information, rich with advice, tips, instruction and more. Organize the research you have collected and get writing.

Offer the finished report free to those who visit your blog or website. Include your links in this report as well, so readers can swing back your way. You build your credibility as an Ecommerce businessperson with useful reports.

Try Video Articles

Why not create visual representations of your best content. It’s a fresh way to gain exposure for your work. Today, people are constantly visiting video sites online, looking for good information. Be part of this trend so you don’t miss new opportunities to build your audience.

Make sure your video content is of good quality. Check out different programs for creating videos. You want clarity of color, excellent contrast, and good audio if your video includes sound. Remember to include that all-important link back to your website in your videos.

Run an Email Campaign

Are you beginning to build a good-sized list of emails from visitors who opted-in to your report? Why not get email campaigns going utilizing that list. It pays to keep in constant communication with those who have an interest in your business.

First, take the time to create quality content that suits the email format. Write an intriguing subject line that encourages opening the email. Provide good information, offers, and more in your email text.

Don’t forget to include one or more “calls to action.” Encourage readers to download something, link to something, request more information or order something. Send out emails regularly, without overdoing it, to keep your business name in their minds.

Utilize article distribution with article marketing automation, as well as the other tactics mentioned above. Plan your marketing program so you devote sufficient time to each tactic.

Make a monthly “to do” list so you stay on track to get these things done efficiently. It’s the way to build your Ecommerce business for sustained growth.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His service provides quality reviews for article marketing automation programs. Read review of Content Crooner.

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

Article Distribution Using Article Marketing Automation

Friday, May 7th, 2010

It’s a competitive online business environment out there. Being an affiliate marketer, you need to use the quality resources available to build income streams.

Article distribution using article marketing automation is one of several resources for building your business. Used in tandem with other resources, it can help you grow your income faster.

The following are five ways to help you promote your affiliate products and affiliate programs. Set aside time each week to engage in at least one of these activities. Try them and develop processes suited to your working style so you benefit from these initiatives.

Here they are:

Article Marketing

This involves you being a consistent content producer. You write articles loaded with useful advice, tips, instruction, and plain old good information for your audience.

You use a quality content distribution service to get your work to market. They distribute your writing throughout cyberspace.

An excellent service provides article marketing automation. What is this exactly? This is you scheduling the distribution of your writing ahead of time. You submit your writing once and schedule when they go out, up to a year in advance.

Then you go your merry way onto other affiliate marketing work. Distribution happens automatically, on autopilot, when you’re not even thinking about it. This simplifies marketing and is a perfect example of excellent time management.

Viral Marketing

Viral marketing is a way to build your affiliate income. It involves using existing social and other platforms to get the message out about your business.

Therefore, your links spread around the Internet. This is akin to getting extensive link exposure when you distribute your articles.

Viral marketing can involve sending out your eBook, brandable software, video clips, images, text messages, emails and such. The viral aspect comes from the spreading of your information. This can happen fast.

Consider an email, video, or text message you send with your link. Many people you send it to may forward it on to others. These people can then forward it on as well. That can add up to significant link distribution.

Guerilla Marketing

Guerilla marketing is a non-traditional way of promoting yourself. It involves creative marketing and requires an investment of time, energy, and imagination. Again, it’s the same as your quality content writing, which requires the same effort.

Guerilla marketing could involve you doing something as drastic as standing on a street corner in a “guerilla suit.” You have, in your hands, a host of product samples you’re giving out.

You’re attracting attention to yourself and your affiliate products. The point is, you’re engaging in an unconventional form of product promotion.

You can do guerilla marketing digitally as well. You send out unique, even wacky advertisements, ads, videos and such that startle.

The shock value provokes a reaction from your potential customers. Just go about it in a dignified, un-crass way so you don’t alienate your target market.

In Person Marketing

Talking, in person, to someone is still a great way to build your business. Take every opportunity to talk up your business, when and where appropriate. Someone you meet may need exactly what you’re promoting. They won’t know about it unless you tell them.

Consider numerous business events in your city or town. Your local business association may have various networking events throughout the year. Check a few out and talk about your business.

Meet up with others who work to promote various affiliate programs. Share tips and experiences. Let them know what you promote and you may secure a new downline member.

Blog Writing

Blog writing is a great way to keep your niche market current on your business. Blogs allow you to post information quickly. You can do this daily, even multiple times in a day. Provide useful information, of the quality you submit to an article submission service, and you build a following.

When you post on your blog, provide links to your affiliate parent’s site. Provide links back to your own website, where you can engage your readers further. You can offer product suggestions on your blog, as well as reviews.

You can then elaborate more on your website once people link back to it. You can offer product suggestions or additional helpful resources to your readers.

Explore the options available to you for building your affiliate business. Get writing and get that content ready for running multiple campaigns.

In addition, try other methods for building your business, in concert with article distribution using article marketing automation. Together, they generate that relevant traffic to your website that converts to customers.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His service provides quality reviews for article marketing automation programs. Read review of Content Crooner.

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

Article Marketing Automation and 6 Other Features of a Quality Content Distribution Service

Friday, April 30th, 2010

As an affiliate marketer engaged in various affiliate programs, getting exposure for your business is crucial. A host of marketing initiatives exists that you can undertake to build your business. Article marketing is one of them. It’s an affordable way to gain link exposure, with article distribution using article marketing automation a major element.

Of course, other major elements make up this kind of marketing as well. All together, they work to ensure you receive maximum exposure for your writing. That leads to relevant backlinks to your website where you promote affiliate products.

The following are seven features of a good service:

1. Have a Huge List of Quality Publishers

A quality content distribution service works to secure and maintain a large list of good publishers. They align themselves with publishers across all disciplines. In this way, they present choice to you.

As a content producer, you write on a variety of topics. Each topic relates to a specific affiliate product you promote. Therefore, you need the availability of many publishers of diverse niches. You submit your work on a regular basis and get useful information to readers of those publications. This builds your reputation as someone knowledgeable in a certain field.

2. Offer Writing Resources

Whether you’re new to content producing, or experienced, it’s nice to have resources that help your writing. A good article submission site offers a best practices guide to their membership. This guide sets forth the style, format and other requirements of the Web’s top publishers. Following the tips in this guide expedites the publishing of your work.

A quality service also provides live editors who go over your pieces. Experienced in the article marketing discipline, they give expert advice on how to make your writing better.

3. Charge One Upfront Fee, Once, in a Subscription Period

A premier service doesn’t charge you per submission. They have a monthly, yearly, or lifetime membership plan. They tell you upfront exactly what they charge you for each. They don’t tack on additional fees; they don’t surprise you with other ‘administration’ fees and the like. You pay once and then don’t pay again until it’s time to renew.

4. Allow You Endless Submissions in a Subscription Period

A quality content distribution service encourages productivity. They charge the aforementioned one time fee for a subscription period and allow unlimited submissions. They don’t cap how many pieces you can submit.

Unlimited submissions are conducive to running multiple campaigns. That truly is a way to garner exposure for your business. Unlimited submissions are also conducive to staying within your affiliate marketing budget. The more you write and submit, the less it costs per submission to get your links coursing around the Web.

5. Helps You Utilize Social Media

The new social media sites are all the rage today. Love them or hate them, you probably need to use some of them to promote your business. Upon distribution of your writing, a quality service allows you to promote it through your social networking accounts.

They facilitate this via the user-friendly links they provide from your author account. Therefore, you instantly update others that you have a new piece published on a certain topic. That drives traffic to your article and subsequently from it to your website.

6. Offer Detailed Distribution and Exposure Reports

You need to know if your writing is paying off for you. Distribution and exposure reports let you know who is publishing what, concerning your work. You soon learn what’s resonating with publishers and readers.

Knowing what topics publishers and readers like helps you focus your efforts for your next campaign. Unpopular article topics mean focusing in another direction for your next efforts. These reports help you fine-tune your writing for success.

7. Offer Automation for “Always Happening” Distribution

A quality content distribution service encourages affiliate marketers to streamline their businesses. They enable them to go on autopilot through scheduling distribution of their work ahead of time. A writer can schedule distribution for up to one year in advance.

This makes running a business more efficient. Not having to schedule time each week for distribution activities means more time for other marketing. Time to engage in a variety of marketing activities means more chances to build multiple streams of affiliate income.

Explore what article marketing can do for you as a promoter of affiliate programs. Look for a service that offers article distribution using article marketing automation. Make sure they offer the other features as well. Then get to work using those features to build good income streams for years to come.

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His service provides quality reviews for article marketing automation programs. Read review of Content Crooner.

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

The Upside to an Effective Article Syndication Strategy

Sunday, January 3rd, 2010

For the last several years, the duplicate content penalty has been a buzz word in the SEO community. Some sources condemn it while others sing its praise. Both sides can’t be right, so which one is?

Mike McDonald of WebProNews recently posted an article with his thoughts on it. Take a few minutes to check it out and get his views on content syndication and duplicate content concerns.

Content Syndication is Your Friend

To your success,

Mike Lawson

Mike Lawson is a freelance consultant to internet marketers. His Professional Writing Service provides quality content for article marketing automation programs

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

Jazz Up Your Article Marketing at Christmas by Using a Quality Content Distribution Service

Wednesday, December 16th, 2009

Are you “holiday season ready” concerning your article marketing initiatives? Are you still engaging in manual submission of articles? Alternatively, are you using article submission software with its attendant bugs and such?

If so, it’s time to go 21st century state-of-the-art this Christmas season. It’s time you engage in cost-effective and efficient article marketing. You can jazz up your article marketing at Christmas through using a quality content distribution service. The best one offers unlimited article submission, live editing and more to those engaged in affiliate programs.

If you’re reading this there’s a good chance you know how to write content. Article writing may be your forte, while inconsistent marketing of that writing is something that plagues you. You can market articles properly through aligning yourself with a good article submission service. Here’s what to look for in a content distribution service that can help you achieve this:

Look for One with a Broad Article Marketing Network

Gaining extensive exposure for your articles, and hence your links, requires reaching numerous publishers. Therefore, you must choose an article submission site, which has a huge publishers list. In addition, this list must contain publishers from a variety of categories and sub-categories.

Why is this important? It’s important because you have a unique niche you’re trying to reach. This niche reads certain publications. They expect quality articles in these publications.

They don’t search out general interest magazines. They go to specialty publications dealing in topics they find fascinating. Your job is to write those fascinating articles, related to your affiliate products. Publishing articles attuned to specialty publishers’ and their readers’ needs are your ticket to pre-sold traffic.

Look for One that Offers Article Marketing Automation

You’re no doubt going to be wearing many hats this Christmas season. There’s holiday shopping to complete. You have personal and family responsibilities. You may have another job on top of your affiliate marketing enterprise.

You probably have several holiday season marketing efforts underway. This could be a blog to maintain, email and newsletters to write, and more. There are only so many hours in the day. Therefore, you don’t want to worry about article distribution each day.

Article marketing automation means you schedule content distribution well in advance. First, you go through the article submission list and choose your destinations. You then schedule articles to go out over the Christmas season and beyond. There, you just alleviated some of the stress of marketing this holiday season.

Look for a Service that Guides their Writers

If you’re new to article marketing, you want support that helps you run a good campaign. A quality content distribution service offers experienced editors who help you fine-tune your work so it’s clear. They also offer article submission guidelines so you know what they and publishers expect from you.

Additionally, a good article submission site offers instruction on how to write articles. This is especially helpful to those new to the article writing discipline. This instruction is in the form of articles, reports, best practices guides, and live editor feedback.

Look for a Service that Requires No Software Downloads

Article marketing should be easy to do. Some article submission services require you to download software to submit articles. This means you can only use the computer where the software resides.

Mobility is important in our fast-paced society. It’s much easier to use an article submission site that you can sign into from any location. This allows you to submit articles from a handheld device, laptop, a hotel Internet kiosk and such.

Anytime, anywhere article submission is article marketing done efficiently. You could be doing a lot of traveling over the holiday season. It’s comforting to know you can maintain article campaigns on the go during Christmas.

Look for a Service that Offers Unlimited Article Distribution

Look around the Web and you’ll find content distribution services that charge a per article fee. Some limit how many articles you can submit in a subscription period. The best article distribution services charge one set fee, once. They don’t apply extra charges.

This means you can write and submit as many articles as you’re capable of this month. You can submit them knowing your costs upfront. This allows you to budget properly. With extra expenditures part of the Christmas season, knowing your exact article marketing costs is a good thing.

Make a commitment this holiday season, while there’s still time, to distribute your articles efficiently to your niche. Christmas is definitely a time when consumers need vital information to help them buy wisely. Give them this information through quality content writing, delivered expediently by a quality content distribution service.

To your success,

Carol Palmatier

About the author: Carol Palmatier is a freelance consultant offering internet marketing advice to businesses and non-profits. She knows article marketing is the best way to build backlinks, traffic and expert status. Why does she use Content Crooner article distribution service? Because it works!

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”

Social Marketing and the Christmas Season

Monday, December 14th, 2009

The Christmas buying and selling season is ready to take full flight after Thanksgiving. As an internet marketer, you have a chance to grab your share of the increased buying activity on the Web. Your goal this season should be to tap into new platforms to reach your target market. You can do that via social marketing.

What is social marketing? It is advertising and marketing that reaches potential consumers through social networking websites. Examples are Twitter, MySpace, Facebook, Bebo, LinkedIn and others. Links to your website, or specific product or service landing pages, are part of your user’s profile. In addition, as you post on these sites you can include an advertising or marketing link with your message.

Essentially, social marketing involves creating a marketing message designed to promote your product or service. However, you do this while engaging in informative conversation with others. Effective social marketing is an exchange of ideas, advice, info and tips between users of a particular social site.

A marketing message is part of this conversation. The thing is those who blatantly promote without concern for others needs, usually garner little from these sites. People on the receiving end of these hyped sales messages tend to tune these people out. Users of social networking sites want useful information from others. They want a dialogue and a sharing of quality information.

In effect, social marketing is like article marketing. With article marketing, you write good articles and distribute them through a quality content distribution service. You’re looking to give something of value to your readers. You want them to appreciate the wealth of information and help you give them in your article.

Of course, you want them linking from your article to your website. It’s the same with social marketing. During the holiday season, the web is a busier place. You have numerous opportunities to meet and talk with others online. You can offer them the same quality information as you do in your articles.

Its smaller chunks of information you present, but helpful information nonetheless. Added to this information are links to your website, or affiliate product links. You can also point readers of your message to other sites where they can get useful information.

This builds your credibility as a site participator. People begin to trust you. They see you’re looking to help others find solutions to problems, or answers to questions and concerns. Therefore, there’s a right way to approach social marketing.

First, you have to devote time to social marketing. You can’t expect to post once or twice on a site and then get reams of traffic. You must post consistently so others can get to know you. As they engage in dialogue with you, they learn to trust you, and the business you’re promoting.

It’s not too late to begin now. Who knows the connections you can make in the next month. Post consistently each day and week. You just may make some connections that lead to extra Christmas season sales for your business.

Second, you have to give your undivided attention to others on social sites. In other words, listen closely to what someone who connects with you is saying. Effective social marketing, at Christmas, or anytime, is a two-way street. It’s not all about you, what you’re offering.

Think of your response, or lack thereof, when someone’s hogging a conversation. You can’t get any of your ideas and questions across. You quickly become bored with someone who always hijacks a conversation. You move on to talk to someone else who likes to share ideas. Therefore, be attentive to the concerns of others on any site you frequent this holiday season.

Third, you have to contribute useful content consistently. Contributing a few friendly posts to make connections, only to follow them with continual blatant sales pitches won’t work. You build good online relationships through contributing good information always.

In this way, you build the rapport that leads to “leads.” People will click on your links to find out more about your products and such. That’s because they see you as a reputable online marketer who has their best interests at heart. Don’t give the impression that you’re “hunting down a sale at any cost”; it’ll cost you your reputation.

Remember, at Christmas, people receive a constant bombardment of Madison Avenue hype. They don’t need this from your social networking commentary. They need practical information from you and helpful tips. Let them learn to trust you. Let them make the decision to link back to you and further a business relationship with you.

Definitely utilize the social sites available to you for marketing your business this holiday season. Start today. Remember though, it’s better to give than to receive. In the end, you giving quality information via social marketing will have you receiving the traffic you desire anyways.

About the author: Carol Palmatier is a freelance consultant offering internet marketing advice to businesses and non-profits. She knows article marketing is the best way to build backlinks, traffic and expert status. Why does she use Content Crooner article distribution service? Because it works!

Put article marketing automation to work in your holiday marketing plan.

Follow Us on Twitter: ContentCrooner

“Crooner Rocks”