Your Article Marketing Strategy Must Include a Premier Article Submission Site
latest by Rhoda Hilton
To market your business properly on the Internet requires you align your efforts with quality service providers. You understand the importance of article marketing. You want your content going out to the Web’s top publishers to gain extensive exposure for your website links. Concerning your article marketing strategy, its imperative you check out the quality of the article submission site you choose.
Here’s where you must be careful. Devote some extra time to choosing your content distribution service. Various services exist on the Internet, but they don’t all deliver the same thing. Here is a baker’s dozen of characteristics to look for in a service:
1. Choose a service that lets you work from anywhere. That means signing in from any computer at anytime. It also means no software to install or programs to download. This allows you to submit and track your articles from wherever.
2. Look for an article submission site that only requires submission of an article set once. You don’t want to spend time in manual submission every time you want your content to reach new publications.
3. Choose a service that charges you a one-time subscription fee. Don’t rack up expenses by paying per piece submitted. The best content distribution service allows unlimited submissions in a subscription period. They charge you upfront, once, and don’t tack on extra fees.
4. Look for a service that has an extensive publishers list. The best service deals with all the top Web publishers of good reputation. You want to reach a significant number of specialty publications. A huge article distribution list ensures you will.
5. Choose a service that gets your content out on autopilot. This means you submit your pieces now and schedule them for future distribution. This automation feature means your article go out without you lifting a finger. You can work on other projects as this is happening.
6. A service that utilizes the latest social media is a service that stays current on new marketing avenues. They allow you to update your followers when one of your new articles publishes. They provide a link from your author’s resource box to your favorite social media portal.
7. A quality content distribution service offers personalized coaching to writers. This is all part of a good service’s free review process. Their expert editors keep you in the know of what publishers require in articles. They advise on proper content, tone, style, grammar and spelling.
8. Choose a service that offers up-to-date distribution and exposure reports. You want to know where your content is going. You also want to know the number of “hits” they’re getting. This allows you to gauge the popularity of your topics and fine tune subject matter for future campaigns.
9. Look for a content distribution service that offers various subscription options. As a content producer, you want a subscription package that suits your current budget. A good service offers monthly, yearly, and even lifetime subscription packages.
10. Select a service that always keeps abreast of new online publications. A premier service gets your previously submitted content to new publications that spring up on the Web. Consequently, your older content finds a new audience via these publications just as your newer content does.
11. Choose a service that offers a helpful support desk for their members. A good service lets you easily submit a support ticket. In fact, they go a step further and provide a personal response within one business day. It’s this regard for the concerns of their members that separates mediocre services from quality ones.
12. Choose a service that provides excellent writing resources. This includes reports that explain the article marketing discipline. It also includes providing information on the duplicate content debate, writing an author’s resource box, and more. These resources help writers improve the quality of their writing and their marketing efforts.
13. Finally, look for a service that offers a guarantee. The best service will let you try them out to see if you like what they offer. They offer a money-back guarantee to those who try them out for a short period. This speaks volumes that they believe they have a useful service that provides value to their members.
There you have it, a dozen (plus one) characteristics to look for in an article submission site. Choose a premier service that delivers on their promises. The key to an effective article marketing strategy is to let a top-notch service do what they do best for you. The best service provides excellent return on the investment you make in them.
To your success,
Mike Lawson
Mike Lawson is a freelance consultant to internet marketers. His Professional Writing Service provides quality content for article marketing automation programs.
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2 Comments
Thought I would supplement the list of tips here and bring in one of my own: Your resource box needs to be considered a part of the article.
If you treat it separately from your article 99% of the time the reader will not even look at it. By doing this you are telling your reader that the article is over and you are beginning an ad, which is not good.
Finish your article in the resource box by providing a little more information and telling them to act by going to your site.