How to Leverage Your Blog Content Through Article Distribution
Blogs are a profitable way to make money online. Readers love content, and once you get the hang of it, it’s easy to create content for a blog.
Article marketing is a great way to promote your blog because it’s also a content based type of marketing. However, before you submit articles to article directories there are a few things you want to do:
First, post your article to your blog. Not all of your blog visitors will use article directories. Unless you post your article on your blog, your readers may never see it.
The bonus of putting your articles on your blog is that it keeps your readers on your blog. It also allows you to recycle your content so you don’t have to work as hard and you get more mileage out of your content.
Once you have posted your article on your blog, your next step is to submit your article to the article directories. To get the most mileage out of your article, it’s a good idea to submit your articles through an article submission service. This will help you build backlinks and raise your search engine rankings.
The more links you have pointing back to your site, the better. Not only does this help you improve your search engine rankings, but it also means there are more places where your blog will be found. Also, the widest possible distribution of your articles to article directories will ensure that your articles are more likely to get read.
Make sure you submit to the most important and top article directories. This will help you get as much as exposure as possible in front of your readers. If necessary, use an article submission service to submit as widely as possible and then submit to the top directories by hand.
Next, submit your blog to the blog carnivals. Blog carnivals will allow you to increase the exposure of your blog, and fully leverage your content for the widest possible exposure.
Blog carnivals are widely available on the internet. All you have to do is do a search in your favorite search engine for the search term “blog carnival” (Without the quotes).
Finally, have you considered becoming a guest blogger for some of your favorite blogs? In order to make this more effective, you may need to rewrite your articles somewhat to make them more unique. However, having your article on a top blog in your niche may drive you a lot more traffic than you realize.
Find the contact information for the blogs you are interested in. Contact the blog owners and explain your proposition. You really want to show these people what’s in it for them. Send a sample of your writing, as well as attaching a copy of the article you were interested in posting.
If you have an affiliate program, even better. Be sure and let the blog owners know this. Not only could you leverage your content, but it could lead to additional sales as well as partnerships.
If you submit articles to as many directories as possible, it is a good start on marketing your content. However, if you have a blog, you will want to consider other submission sources. Recycle your content as much as possible for the maximum amount of traffic.
Mike Lawson is a freelance consultant to internet marketers. His Professional Writing Service provides quality content for article marketing automation programs.
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